Media Global Market Briefing 2016

Jun 30, 2016 - Business Research Company - 31 pages - USD $1,000
Report Summary Table of Contents Companies Request Details Related
The word 'media' refers to the technology by which information is delivered to an audience. The media industry consists of businesses that produce and distribute television and radio programs, motion pictures, and commercials along with video and audio recordings, games and publishing.

The total value of the media industry globally in 2015 was $xx billion. Related to a world population of more than 7.3 billion in 2015 this equates to about $xx per person globally. Given that World Domestic Product was approximately $73.5 trillion in 2015, the market makes up about xx%of the global economy.

The Americas was the largest geographic market in the media market in 2015, accounting for $xx billion or xx% of the global market. The Americas is the largest market because of high internet penetration, access to smart phone devices and high magazines and newspaper readership.
Asia was the second largest geographic market, accounting for $xx billion or xx% of the global market.
Europe was the third largest geographic market, accounting for $xx billion or xx% of the global market.
Oceania accounted for xx% and $xx billion, while the Middle East and Africa accounted for xx% of the global media market.
 

Media Global Market Briefing provides strategists, marketers and senior management with the critical information they need to assess the global media.

Reasons to Get this Report
  • Get up to date information available on the media market globally.
  • Identify growth segments and opportunities.
  • Facilitate decision making on the basis of historic and forecast data and understand the drivers and restraints on the market.
  • Develop strategies based on likely future developments.
  • Gain a global perspective on the development of the market.
Report Description

Media Global Market Briefing Report from the Business Research Company covers market characteristics, size and growth, segmentation, regional breakdowns, competitive landscape, market shares, trends and strategies for this market.

The market characteristics section of the report defines and explains the market.

The market size section gives the media market revenues, covering both the historic growth of the market and forecasting the future.

Drivers and restraints looks at the external factors supporting and controlling the growth of the market.

Market segmentations break down the key sub sectors which make up the market. The regional breakdowns section gives the size of the market geographically.

Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in the last three years are identified.

The trends and strategies section highlights the likely future developments in the media market and suggests approaches.

Report Scope

Markets Covered: TV and Radio Broadcasting, Print Media, Information Services, Website, Film and Sound
Companies Mentioned: Comcast, Google, Walt Disney, Twenty-First Century Fox, Time Warner, Time Warner Cable, DirecTV, Liberty Global, CBS, Viacom, Naspers
Geographic scope: Americas, Europe, Asia, Middle East and Africa, Oceania.
Time series: Five years historic and forecast.
Data: Market value in $ billions.
Data segmentations: Regional breakdowns, market share of competitors, key sub segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.


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