Smart-Phone Global Market - Forecast 2013 - 2020

May 23, 2016 - Business Research Company - 50 pages - USD $4,000
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The global smart-phone market is expected to reach USD XX billion by 2020, with a CAGR of XX%. It is dominated by Asia-Pacific region with XX% market share, followed by Europe with XX% market share. Global smart-phone shipments are expected to reach XX million units by 2020.

So far, increasing usage of mobile internet and services in major European and Asian countries such as UK, Germany, India, China, Indonesia and South Korea is driving the growth of global smart-phone market. In addition, the decline in theaverage selling price of smart-phones is expected to fuel the growth of the market over the forecast period. However, decreasing demand for smart-phones in matured countries such as Japan and U.S. is expected to hinder the growth of smart-phone market to some extent from 2014 through 2020.

Smart-phone providers have been following price differentiation as their key market strategy to outperform their competitors. Some of the major players in global smart-phone market include Samsung Electronics Company Ltd., Apple Inc., Sony Corporation, Nokia Oyj, Micromax Informatics Ltd., LG Electronics Inc., Huawei Technologies Co. Ltd., OPPO Electronics Corp., Beijing Xiaomi Technology Co. Ltd. and Lenovo Group Ltd among others. Among all the key players, Samsung Electronics, Nokia Oyj, Apple Inc., Xiaomi Technology Co. Ltd. and LG Electronics Inc.

The Global smartphones market has been estimated and analyzed on the basis of revenue.
The data comes from associations, key players, government websites and otherauthentic sources. The forecast has been provided on the basis of anticipated growth in the number of users and considering the impact of drivers and restraints in the market.

Secondary sources such as annual reports of industry players, government sources, online databases, various associations and others were employed to determine the revenue generated by the sale of smartphones globally. Analysis of value chain, drivers, restraints, opportunities and Porter's five forces is included. The analysis was verified through primary interviews with industry experts.

Primary interviews have been done through emails, telephone and web based applications. The participants in the interviews typically include senior management employees working with key industry players and technical experts in the smart phone industry.


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